Learnmetrics
Branding
Web Design
UI/UX
Illustration
2014-2016
From 2014–2016 I worked as a full-time design lead at Learnmetrics, a technology startup that developed software which integrated and analyzed the data generated by education software. Common Core afforded such ventures by setting certain standards, so this was a pretty novel development at the time.
Over the course of my time there I I worked alongside former educators, business leaders, and technologists. I designed their brand identity, established standards across their marketing materials, and developed a design system for the product dashboard. As the company was in the process of determining their market fit and securing funding, I was also responsible for interviewing clients, gathering research, and designing features for the platform that catered to the specific needs of the teachers and administrators.
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